AYC Media's approach to the new PKF website focused on portraying the company as a serious and respected force in the development and infrastructure industry. Utilizing more modern brand standards and techniques, AYC Media created a site that allows PKF to stand out in the industry by presenting its services and projects cleanly and clearly.
The new PKF website is fully responsive, displaying perfectly for mobile, tablet and desktop users. This decision was especially important considering PFK’s new website includes a safety report module, which allows users to report any perceived safety issues in the field directly to PKF.
Design elements such as angled boxes and thin-lined geometric shapes help achieve a modern yet professional style. Simple icons with varying colors were created by AYC Media’s design team to categorize projects by type, helping users quickly navigate through PKF’s past work. These admin-controlled sections allow PKF to continually show off its completed projects to prospective clients.
