Get to Know New Team Members Erik, Eva and Tim


We're excited to welcome Front-End Developer Erik Sjoblom, Freelance Graphic Designer Tim Dole and Account Manager Eva Dorcus to the team.  


What were you doing before you joined the team?

Erik: Before joining AYC Media, I was a Front-end developer with Infinity Interactive.

Eva: After graduating from Virginia Tech I moved right into the financial world at UBS Wealth Management in DC where I worked with a high net worth advisor. After 3 years I moved to Savannah, GA with my husband, as he had just become a Spec Ops Medic after a year and a half of training as a Ranger. We lived in Downtown Savannah and I worked full time in recruiting and really loved the city for 4 years. It wasn’t all Army, which I made sure of. I had to have a balanced life of work and family not all dictated by the military. By this time I was very used to being in a high octane sales environment where targets were king. After deciding not to go into medical school through the military, Matt and I decided to move to Philly when he got into PCOM! I continued to work in recruiting here in Philadelphia for 3 more years and popped out 3 kids. When my current position expressed their inflexibility with my schedule I promptly started my own business...

I started a baking company from my home called Lavender Republic, LLC in Chestnut Hill, Pa and my sister, Emily also started baking under the same company name in Blacksburg, VA. She and I merged when she moved in with me 6 months later and we really started doing well when social media became our main focus in terms of advertising. We were able to ship our product, the Liege Waffle, anywhere within the US, so why not advertise all over!

Eventually small local retail businesses started to ask me about how to advertise successfully on social media and I chose to move into the social media consulting space completely. It was better because I have too many children to wake up at 3AM in the morning to bake. I then started mainly working with local companies in the Chestnut Hill area to get them up and running on the platforms that made sense for their respective businesses. I also consulted with them on how important innovative-high quality photography was with branding and building an authentic following.  

Tim: Before AYC I was working as a freelancer in the South Jersey area.


What are you looking forward to the most about joining the team here at AYC?

Erik: I'm looking forward to getting to know the team better and finding ways to add value to the company with my skills and experience.

Eva: The team environment, flexibility, and social aspect of the office are something I look forward to every day. The fact that no one watches the clock is great, probably because no one has time for that kind of madness, and it actually makes me want to work harder. I also love that new ideas are always welcome and taken seriously.

Tim:  I'm looking forward to gaining more experience and knowledge in the field of design, specifically branding and brand management.


Have any interesting hobbies?

Erik: I've always had an interest in art, music, and science fiction. I enjoy taking trips to new places, and spending time outdoors hiking and kayaking.

Eva: I love to cook and throw formalish lunch/brunch/dinner parties. I’m obsessed with white linen tablecloths, beautiful glasses and plateware… and anything from Anthropologie Home.

Tim: I run every now and again, go to the gym, I love hockey (haven't played in a while). I just like breaking a sweat, I feel the need to do it everyday.


What’s your go-to music when you’re working?

Erik: While working I often listen to atmospheric instrumental music, Morton Subotnick and Autechre are some favorites. However, depending on my mood, I might listen to anything from Milt Buckner to the Invisibl Skratch Piklz.

Eva: The Chainsmokers and Halsey

Tim: My go to music is a mix of Alt. Rock and Classic Rock


Tell us something unique about yourself, a fun fact that we don’t know. 

Erik: Random fact about me, I was a vegetarian for over 20 years.

Eva: It’s funny, I have three kids, but I’ve never loved kids. Just to be clear, I love my kids :)

Tim: A fun fact about me is that I don't have a favorite color, but if I had one it would probably be blue.


Have you seen any industry trends recently that inspired you? 

Erik: I've found the use of automation tools to be very helpful. They simplify repetitive tasks, increase code reusability, and help with the development workflow.

Eva: Brilliant Instagram accounts fascinate me.

Tim: Anything involving clean/purposeful/creative/wonderful typography inspires me everyday.


What’s the best advice you’ve ever gotten?

Erik: The best advice I've received is to trust my instincts and not overcomplicate things.

Eva: Never act like you know something you don’t. Stay humble about everything.

Tim: The best advice I ever gotten, I would have to say is... don't be late.


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