An online store is only as good as the foundation it's built on.
Savvy online shoppers aren't going anywhere, and your ecommerce website has to meet their high standards if you want them to even consider typing in their credit card number. To profit from ecommerce, you need to ensure your audience is getting the best possible user experience and not fumbling with a wonky, unintuitive online shopping process.
AYC Media has built a number ecommerce websites in the past. Through our experience, we've identified four key points to ensure success. These criteria will make sure your online store is driving as much revenue as possible by empowering you to make strategic marketing decisions while also fostering trust in your customers.
1. High-Quality Design
Display errors or shoddy functionality undermine consumers’ trust in your brand. AYC Media always researches the best possible user experience for your ecommerce website before designing, so we can deliver a perfectly executed online store that shows off your products in the best possible light.
2. Ease of Use
Trouble switching between your billing and shipping address, the inability to checkout as a guest–all these issues contribute to missed conversions for online stores. Our knowledge of the latest trends and breakthroughs in ecommerce allows us to provide clients with an intuitive, easy-to-navigate shopping experience that will keep consumers coming back.
3. Adaptable Strategy
An online store is only as good as the foundation it's built on. Even the most desirable products will fail if your ecommerce site does not employ a cogent marketing strategy. By having the control to upload, delete and manage every product on your site using AYC Media's content management system, you can rely on sales reports and analytical feedback to continually hone your ecommerce strategy.
Perhaps the most crucial aspect of any online retailer is its security. That's why we only build ecommerce sites that are SSL secure and meet the most recent online security standards.